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Optimizing Your Main Text With Tables
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Overview: Make sure search engines will index your main body of your web pages first with this indexing technique.

Most web designers when creating a table to store the contents of their web pages will use multiple columns. Most typically, designers use a side bar on the left hand side followed by the main body of their text, or some similar derivation. An example of the most typical design is shown below:

Typical Design Style:

Side Bar Main Body

The problem here however, is that when search engines read your website, they index your content on a first-come-first-serve basis. Unfortunelty, your side bar is the content that is served first. Ideally, you would like to present to search engines your Main Body first. Below, we tell you how to do just that with a minor tweak which will not affect your design layout.

Optimized Design Style:

Main Body (uses rowspan=2)
Side Bar

With this minor tweak, your Main Body is presented first and your presentation style will be unaffected. The additional box that was created can become hidden by using a background color that matches your page background thereby creating the same design affect as in the first example but still pushing your content first. The heart of this optimization lies in the "rowspan=2" property which defines across how many rows the current cell should span. The source code for how each table was created is shown below for your convenience.

Source Code For Above Examples

Typical Design Style (First Example):

Optimized Design Style (Second Example):

Feel free to copy the above HTML code sniplets and trying out different derivations to suit your needs.

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